Onboarding Screen Animations
Role
UI/UX & Motion
Teams
Product, Engineering, Design
Tools
Figma, After Effects, Lottie
Overview
New users often decide within seconds whether a product feels trustworthy, intuitive, and exciting. Tronic’s onboarding needed that extra layer of polish — a first impression that felt alive.
The goal was to create a seamless, delightful onboarding experience through animation that guided new users without overwhelming them. I designed a set of animated moments to support onboarding UI for both web and mobile, balancing storytelling, branding, and motion clarity.
Discovery
I started by reviewing the current onboarding flow alongside the product team, identifying static screens where animation could enhance clarity or emotional connection. We looked at:
Key user drop-off points
Moments of confusion (e.g. during loading, transitions, or form steps)
Opportunities to inject brand personality
Ideation
I sketched storyboard concepts in Figma and built out animation prototypes using After Effects and Lottie. My approach focused on:
Subtle movement that reinforces UX, not distracts from it
Brand-aligned microinteractions to add warmth and rhythm
Scalable motion principles that could apply to both web and mobile
Collaboration & Handoff
I worked closely with engineering to ensure Lottie files exported cleanly and were optimized for performance. We aligned on animation triggers (e.g. on page load, step completion, etc.) and reviewed motion specs such as duration, easing, and loop behavior.
Handoff included:
Motion briefs with playback timing and purpose
Figma mockups with placeholder states
Lottie file exports with fallback handling
Final Delivery
The final onboarding flow featured:
✅ A branded intro animation for first-time users
✅ Subtle loading transitions that reduce perceived wait times
✅ Microinteractions tied to onboarding progress and form steps
✅ Unified motion behavior across platforms
Animations were tested in staging and handed off in Lottie JSON format for smooth web/mobile implementation.
Impact
Increased perceived polish and engagement from first-time users
Created a scalable motion foundation now used across other onboarding moments
Inspired further motion adoption within the product team for future features
Reflection
This project reaffirmed how powerful motion can be — not just as decoration, but as a communication tool. Even short animations can shape how users feel during their very first touchpoint. Collaborating early with engineers made the process smooth and ensured performance and file sizes were kept in check.